Top 5 Communication Apps in South America: Q4 2023 Performance

Throughout the fourth quarter of 2023, the top communication apps in South America demonstrated notable trends in downloads, revenue, and active users. Here's a detailed look at the performance of these leading apps.

WhatsApp Messenger experienced a consistent increase in weekly downloads, peaking at approximately 2.4M in the final week of December. Its weekly revenue fluctuated slightly but remained around $50, with a peak of $59 in the last week of November. Active users hovered around 210M, showing a slight increase toward the end of the quarter.

Telegram saw a steady rise in weekly revenue, starting at around $32K and peaking at over $40K in the last week of December. Downloads varied, with a high of 1.1M in mid-October and a low of 787K in mid-December. Active users showed a gradual decline from 24.3M to 23.3M by the end of the quarter.

WhatsApp Business maintained weekly revenue around $2K, with minor fluctuations. Downloads peaked at 925K in the week of October 23 and declined to 609K by the end of December. Active users exhibited a slight decrease from 22.4M to 21.5M over the quarter.

Messenger from Meta Platforms, Inc. showed a modest increase in weekly revenue, peaking at $449 in mid-December. Downloads ranged from 576K to 661K, with the highest number in early December. Active users declined from 51.9M to 48.7M throughout the quarter.

Snapchat demonstrated a steady increase in weekly revenue, reaching $2.8K in the last week of December. Downloads varied, with a notable peak of 679K at the end of October and a rise to 604K in the final week of December. Active users increased from 54.2M to 57.6M by the end of the quarter.

These insights are based on data from Sensor Tower, where more detailed analytics can be found.